Our journey with Mota Africa began with the creation of their first brand. As the firm evolved and sought to reach greater heights, we crafted a new brand strategy and identity, encapsulating the spirit of the African audience with professional, impactful colors, imagery, and design elements.
This brand identity was the foundation for the new website. Designed with search engine optimization in mind, it served as a platform for digital marketing strategies and lead generation efforts, focusing primarily on the African market.
To drive brand recognition and generate quality leads, we took the reins of Mota Africa’s online marketing campaigns, managing operations across all channels. Furthermore, our expertise in SEO took center stage as we worked for over a year to improve Mota Africa’s visibility in search engine results. Our efforts expanded into Search Engine Advertising (SEA) and social media management, creating a multi-faceted approach to raising brand awareness and lead generation.